NAMM 2020. All photos by John Gilhooley for The LA Beat.
NAMM’s (National Association of Music Merchants) annual convention in Anaheim is known for its parties and concerts, but for serious musicians and industry insiders, the enormous convention floor is where the real action is, with a wonderland of over 1500 exhibitors launching new products, hosting signings, promoting live demos and organizing jam sessions. You can get right in there and try out all of the new gear.
Check out the photo gallery after the break for a little taste of what it’s like to be there.
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About John Gilhooley
Photographer John Gilhooley grew up in Los Angeles in the skateboarding / surfing and music scene. His first show was The GoGo's and The Blasters at The Starwood 1980 at age 15. He formed the punk band VOA (Voice of Authority) with his friend Mike in 1982 , starting on drums, then when they couldent find a singer he jumped off the drum kit to sing and had his friend Rich play drums , who was a way better drummer anyway. Attending photo school at LATTC in Downtown LA in the mid 80's and relocating to Huntington Beach in 1988 were all part of the journey. During the 90s John worked for the celebrity photographers coming to LA from New York. He scouted locations for Rolling Stone, Vanity Fair and others. Portraits and live music photography are John's specialty, with over100 magazine covers to date for OC Weekly, The District, LA City Beat, Culture, and others. When not shooting photos, he still can be found Surfing and strumming guitar in his latest band, The Zero Class.
